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September 28, 2006

Microsoft to Charge $249.99 for Zune

Microsoft to Charge $249.99 for Zune Player, Due Out in November

SEATTLE (AP) -- Microsoft Corp. has vowed to put considerable money and effort behind its bid to dethrone Apple Computer Inc.'s market-leading iPod, but it won't be using price as a weapon.
Microsoft announced Thursday that it will charge $249.99 for its new Zune music player, about the same as Apple Computer Inc. charges for an iPod with the same storage capacity.

This thing has got to be DOA. How are they ever going to reach any kind of critical mass with that price, when you are going up against this? It is September 28, they announced the price, and if you go to the Microsoft home page you can't even find this thing! And what about zune.com? Owned by some enterprising person...


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